Our Approach to Listing Homes

how we help you sell your home for more money

Pricing - Market analysis http://cma.windermere.com/service/cma/presentation/slides/f0baff06-11a2-4881-ac19-b203335c3716
Home preparation - identify areas of improvement
resource for contractors and other professional
staging consultation
Professional photography
Attract buyer's online
1. High quality photos and property descriptions
2. Single property website for linking and QR codes and syndication
3. RMLS Listing Input
4. Top placement on ALL major real estate search engines
Impress them at the house
1. signage
2. perma-flyer
3. flyers
4. welcome area
5. remove your shoes
6. Proper presentation of home
  1. lights on, pets and people gone, no odors
Broker tour
Open houses
Direct mail and neighborhood marketing
Networks
1. Facebook
2. CRN
3. Sphere marketing
MLS lockbox access
1. secured access
2. track showing activity and followup with realtors and buyers for feedback
Contract negotiations
1. familiarity with local real estate "norms" and what to expect
2. Experienced and have worked with most of the real estate agents we might encounter in a transaction. Reputation?
3. negotiate in your behalf for the BEST TERMS POSSIBLE
4. Avoid sale-fail - take actions to screen buyer/agent/lender for potential red-flags

What else do we do for you?

Handle entire transaction throughout the closing process
Open Escrow, handle title issues
Relocation company liaison - specially trained for relocation and 3rd party sales
Assist with meeting HOA documentation requirements, collection and delivery
coordinating with buyer's agent, appraiser, inspectors, contractors
negotiating repairs
coordinating contractors and repairs
maintain contact with lender and escrow and help coordinate signing of closing documents
Review settlement statement for accuracy
ensure transaction has properly closed and recording numbers have been received
assist with transfer of possession to buyer

Background